Alibaba’s presence at CES 2018 – the world-famous international consumer electronics and technologies show – was designed, fabricated and operated by Pico and was selected in the list of ‘The Best of CES’ released by EXHIBITOR magazine.

Alibaba’s 400 sq. m. booth was acclaimed as an ‘audio-visual tour de force’ by the magazine and recognised for its effective use of interactive technologies like Virtual Reality, transparent touchscreens and other digital elements used to showcase Alibaba's many offerings from different business units.

‘The Best of CES’ list was compiled by EXHIBITOR’s editorial team, which visited CES 2018’s almost 4,000 booths before deciding on the 20 most impressive and remarkable exhibits.

CES is an annual trade show organized by the Consumer Technology Association. Held in January at the Las Vegas Convention and World Trade Center, the 2018 show hosted presentations of new products and technologies in the consumer electronics industry, setting the stage for new tech trends for the year ahead.

In this year's edition, Pico also provided brand activation services for significant global players in the electronics space like HiSilicon, HTC VIVE, and Huawei.

To see the full ‘The Best of CES’ list, please click here: